Hotels & Riads
Custom amenities for riads and boutique hotels, crafted in Marrakech.
You restored the zellige, chose every lantern, argued over the exact shade of tadelakt — and then the room number arrived from a generic supplier's catalogue. We fix that last detail. Dar Forma designs personalized hotel accessories that belong to your house and no other, and produces them a few streets away in Sidi Ghanem, Marrakech's design district.
One identity, from the front door to the last suite
Most owners come to us with the same frustration: the big things are beautiful, the small things are anonymous. Yet the small things are what guests hold. A collection of coordinated objects — same motif, same palette, same finish — makes a twelve-room riad feel as considered as a grand hotel.
Rooms & suites
Reception & shared spaces
Breakfast & dining
Why it works
Designed like craft.
Produced like industry.
Every project starts with your identity — logo, colours, zellige geometry, the light in your patio — and ends as a physical collection. In between sits our workshop at 78bis Sidi Ghanem, where a farm of dozens of 3D printers runs series production: twenty room numbers, forty Wi-Fi stands, a full bathroom line, all consistent to the millimetre.
Your logo, in the object
- Logo vectorised and integrated — embossed, inlaid or two-tone
- Colours matched to your brand guidelines
- Finishes from matte black to wood-effect and marble-effect
Series in 24–72h
- Design approval on 3D previews before anything is made
- Most series produced within 24–72 hours
- Durable FDM materials: PLA, PETG, ABS, TPU — chosen per object
Delivered, then restocked
- Delivery across Morocco — Marrakech to Tangier
- Your design stays on file: reorder one broken piece, not a whole set
- English-speaking studio, reply within 24 hours
Many of the owners we work with are expats running riads and boutique hotels remotely part of the year. The process is built for that: a WhatsApp conversation, photos of your spaces, 3D previews to approve from anywhere, and finished objects waiting at the property.
Questions
What riad & hotel owners ask us.
Can you match our existing style — zellige, tadelakt, brass?
Yes. We design from photographs of your spaces and can echo zellige geometry, arch profiles or carved motifs in each piece. Wood-effect, marble-effect and matte finishes sit naturally alongside traditional materials.
We only have 8 rooms. Is that too small a project?
Not at all — small properties are our core clientele. The Starter offer covers a single product family, and a full riad collection (room numbers, Wi-Fi stands, welcome tray, signage) is typically a few dozen pieces.
How long does a full collection take?
Design and approval usually take one to two weeks depending on revisions. Once approved, series production on our printer farm takes 24–72 hours, plus delivery anywhere in Morocco.
Can we manage the project from abroad, in English?
Yes. Most of our hotel clients approve everything remotely: we exchange on WhatsApp or email in English, you validate 3D previews, and objects are delivered to your property or your manager.
What happens when a piece breaks or a room changes?
Your designs stay on file at the studio. We reprint individual pieces on demand — a single room number or one tray — in the same colours and finish, with restock guaranteed for 24 months on Premium collections.